Why Us
DEFINITION: Continuity Marketing is a method of providing goods or services to consumers that relies on direct marketing and continues into perpetuity. Also known as auto-shipment, this relationship continues until the customer decides to end it by notifying the marketer.
Continuity Marketing has been a primary distribution method for well known book clubs such as Doubleday and Harlequin and music clubs such as Columbia House. International Masters Publisher has distributed millions of recipe cards internationally in this fashion. It’s an extremely viable marketing method but carries with it a tremendous responsibility which could require very significant infrastructure to manage on the back-end.
At TransactPlus, we strive to make it easier for those in the Continuity Marketing space by using our expertise in not only Continuity Marketing, but also in Tech Ops, Financial Management, Call Center Management and Consumer Marketing. Through our TransactPlus Solution, we are able to provide a suite of services on a Price-Per-Transaction basis. We currently offer the following services:
- CRM & Transaction Recurring Processing
- Call Center Support Services
- Chargeback and Customer Issue Management